Facebook
CEO Mark Zuckerberg fielded several questions in a live Q&A on
Thursday. Users wondered whether he was concerned about Facebook being
seen as less "cool" over time, and asked him how accurate “The Social
Network” was.
Zuckerberg said that Facebook’s goal was to become as
ubiquitous as water and electricity, rather than something that was
“cool” with teens and other users. In the future, he said that would
require a transition to video as it becomes easier for people to capture
in their everyday lives.
“Five years ago, Facebook primarily consisted of text,”
Zuckerberg said. It now contains mostly photos, but “if you fast forward
five years, it’s probably going to be mostly video.”
Zuckerberg fielded criticism of the company’s roll out of
Facebook Messenger, where users were “forced” to download the app to
keep chatting on Android and iPhone. While the company “didn’t handle
that as smoothly as we could have,” Zuckerberg said that a separate
Messenger app was a better experience, citing speed and focus as
allowing users to respond faster to messages.
“Messaging is one of the things that people do more than
social networking,” he said. "Even though it was a short-term, painful
thing ... we knew that we could never deliver a quality experience
inside as a tab on the main app.”
The company’s goal was to eventually turn News Feed into a
personalized newspaper for the future, since newspapers and other forms
of media “tend to not be personalized.” Facebook wanted to do that by
incorporating world news as well as individually important stories, like
the birth of a friend’s child, he said.
“In every decision we make, we optimize for…[users] over
businesses,” Zuckerberg said. Some businesses and organizations saw less
users on their free Facebook “fan pages” simply because they were
competing with new users and more sharing on the site, he said. “Focus
on trying to publish really good content that's going to be compelling
to your customers.”
Zuckerberg was also asked about how accurate the Academy
Award–winning film “The Social Network” was. He called watching it an
"interesting experience," and said that while filmmakers went to great
lengths to get specific details correct, like the layout of the early
Facebook offices, they invented too much of the story regarding the
site's creation.
“They just kind of made up a bunch of stuff that I just
found kind of hurtful,” Zuckerberg said. “I take our mission very
seriously, I’m here not just to build a company, but to help the world.”
Zuckerberg said he took the whole company out to see it on
opening day, and a sense of humor helped deal with much of what he found
untrue, including a scene where his favorite drink was an appletini.
source
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